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Rich has long been involved with Bocuse d'Or, one of the world's most demanding culinary competitions. He was the U.S. Culinary Team Captain in 2013 and as of recent, one of four advisors guiding the winning team to its first U.S. gold medal. He shared his intense training regime and journey in his documentary, "The Contender." Rich brought his expertise to television again as the star of the Emmy-nominated show, Recipe Rehab.