Enthusiastic. Relevant. Creative. Sharon Fisher is the CEO & Chief IdeaSparker of Play with a Purpose, an experiential strategy firm devoted to sparking more innovative, participatory, connected, and fun events. They custom design play-based experiences to help organizations solve challenges in an innovative and compelling way. Sharon’s crazy obsession with play started in college. When all her friends were getting “real degrees”, she chose to major in “whistle blowing” as her father called her BSED degree in Recreation. Since then, she’s created with clients including Disney Imagineering & Disney Publishing, Chevrolet, Camp Jeep, BBDO, Novartis, American Express, Frito Lay, CarMax, IBM, McDonalds, and the North Carolina Sweet Potato Commission.