Jennifer Best brings nearly two decades of leadership experience in digital and demand marketing to her role as the Vice President of Marketing for AAE Speakers Bureau. Joining the AAE team in March 2020, Best was part of the organization's coordinated and successful effort to shift product offerings to support virtual events in response to the pandemic. Prior to joining the AAE team, Best managed high-performing digital marketing teams in both the healthcare tech and cybersecurity industries. Best began her career as an SBA-award-winning entrepreneur for her digital marketing agency, Lewis Web Creations, where she helped hundreds of small, home-based, and non-profit businesses with online marketing and web design services. She received her bachelor’s degree in Business Administration from the University of Delaware. In addition to her professional role, Best is an active member of the American Marketing Association’s Triangle (NC) chapter, serving on the Board of Directors as Vice President of Event Programming. She previously served as Director of their mentorship program, CONNECT & INSPIRE. She is a member of the Forbes Communications Council where she regularly contributes articles and insights from her experience as a digital marketing leader in the event industry. In addition to Forbes, she has also been featured in BizBash, Authority Magazine, Thrive Global, and Medium.