(TSE) Event Visualization: Communicating the Creative Vision of Your Event

Robert Hulsmeyer  (Senior Partner, ACCESS New York Metro’)

Mark Veeder  (CEO + COO, VP+C)

Tanya Scagnol  (Creative Director, Fifth Element Group)

Dustin Westling  (Managing Partner, OneWest Event Design)

Location: Tradewinds ABC

Date: Thursday, March 12

Time: 4:00pm - 5:00pm

Pass Type: All Access Pass, Combined CS/TSE Education Pass, TSE Conference Pass, TSE Premium Pass - Get your pass now!

Track: TSE-Design

Association: CPCE

Vault Recording: TBD

Audience Level: Intermediate

Communicating the vision of a live event environment is one of the toughest challenges we have as event designers. That vision must be shared and understood by all members of the production team, but most importantly by the client and event stakeholders. This session explores the methodology, strategy, tools and techniques of leading live event designers in not only developing that vision, but communicating it effectively. See examples of event vision development from initial concept, through final design and actual results. Learn to develop your own process in event visualization to accomplish the ultimate experience: Your client walks into the event environment and says, "This is exactly how I imagined it!"

Part II of a 2-Part Design-Focused Session that begins with Design Thinking: Exploring a processed- based approach to Event Design on Wednesday at 1:15 PM