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Selling for Nice Guys: (4) Easy Steps to Be Yourself

Shane Smith, PhD  (CEO, The Nice Guy Entrepreneur)

Location: Room 229

Date: Thursday, July 22

Time: 2:30pm - 3:30pm

Pass Type: All Access Pass, Combined CS/TSE Education Pass, TSE Conference Pass, TSE Premium Pass

Track: TSE-Sales & Marketing

Format: Session

Vault Recording: TBD

Audience Level: All

We are all passionate about what we do. And we are also pretty darn good at it as well. That is why we started this business, isn't it? But nobody told us that we would have to act as our salesforce when we began. I mean, can't I hire others to sell for me? In most cases the answer is "NO". And in most cases, we have to face the facts and sell it ourselves.

But nobody says that you have to be "salesy" when doing it. No matter what the business books and YouTube videos are telling you there is a way that you can be extremely successful in selling your offering while remaining comfortable in being yourself in the process. It's really easy actually. You just have to follow (4) easy steps in the process and you will find that "Nice Guys Finish...and Outlast!"