Schedule Builder

View, browse, and sort the ever-growing list of sessions by pass type, track, and format.

If you are seeing varied colors of session titles, here is your guide:dark purple = Catersource education sessions; bright pink = TSE education sessions; and bright blue = those sessions or events that can be attended by anyone. You can sort your experience by pass type, as well as track. Find your best experience by first choosing the pass type you have purchased. This will weed out all other extraneous sessions.

Sessions do fill up and seating is first come, first served. Note: Individual presentations may also be on this website shortly before the published show dates. They may or may not be the final presentation.

Earn CMP and CEH credits!

ALL education sessions at this year's conference are approved by The Events Industry Council to count toward your CMP certification. A variety of chef-forward classes have been approved by American Culinary Federation. Keep your professional status up-to-date while having a blast and seeing this incredible lineup of speakers.

All Sessions Speakers My Schedule

ENGAGE! Harnessing the Power of Video Marketing—and How to Do it Right

Shakira Brown (CEO and Award-Winning Brand Strategy & Business Communication Professional Speaker, SMB Strategic Media LLC)

Location: Room 229

Date: Tuesday, July 20

Time: 2:30pm - 3:30pm

Pass Type: All Access Pass, All Access Pass, Combined CS/TSE Education Pass, Combined CS/TSE Education Pass, TSE Conference Pass, TSE Conference Pass, TSE Premium Pass, TSE Premium Pass

Track: TSE-Sales & Marketing, TSE-Business & Professional Development

Associations & Accrediting: CMP

Vault Recording: TBD

Audience Level: Intermediate

Have you noticed that your peers and/or competitors all talk about what makes their organization special and tend to say the same thing? Showing (instead of telling) prospects what you can do helps your business stand out. In this presentation, Award-Winning Branding & Business Communication Strategist, Shakira M. Brown, will uncover the value of storytelling through the use of video. Discover how to produce videos using cost effective tools and ways to leverage social media channels to create a more lasting impact for your brand. Master ways to create homegrown content that engages and inspires people to action even on a limited budget.

ENGAGE! Harnessing the Power of Video Marketing—and How to Do it Right