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CATER-AURANT: COVID Made Me Do It!

Chef Winston Willams  (Chef / Owner / Pres, Catering CC Inc.)

Location: Room 209

Date: Tuesday, July 20

Time: 1:00pm - 2:00pm

Pass Type: All Access Pass, All Access Pass, CS Conference Pass, CS Conference Pass, CS Premium Pass, CS Premium Pass, Combined CS/TSE Education Pass, Combined CS/TSE Education Pass

Track: CS-On-Premise Catering, CS-Culinary

Associations & Accrediting: CEH & CMP

Vault Recording: TBD

Audience Level: All

As caterers, we require social gatherings to be successful; however, the pandemic crushed our industry, leaving us to reinvent ourselves yet again. With a demand for private chef services and the desire to dine out again, the concept of providing an intimate personal dining experience sounded very exciting. Using the resources all caterers have access to, such as a tasting room, commercial kitchen, china, flatware, glassware, and refrigeration, a catered event can still occur on a smaller intimate scale. This unique concept came with many challenges. Public comprehension of this new venture was a challenge within itself as it required consumers to think outside the box and embrace a non-traditional dining experience. This niche allowed relationships with vendors to be maintained and kept staff employed. As service professionals, our love of food and service will enable us to challenge ourselves by reinventing and celebrating a new dining experience.

Presentation File

Presentation_CaterAurant_Williams.pdf